LOS ANGELES – (November 14, 2007) – Stockroom.com, the world’s leading online source for fetish and sexual fantasy products, has unleashed its latest creation, the Bolero Straitjacket™ . The company has applied for a U.S. patent for the sensuous and functional new design, and has trademarked the name.
The Bolero Straitjacket has the functionality of a traditional straitjacket used for restraining psychiatric and other medical patients, but is cropped to leave most of the torso and the breasts exposed, with obvious aesthetic and sensual advantages.
Straitjackets have been in use since the late 1700s in clinical settings. The Bolero Straitjacket design offers improved access to the body for examination with a stethoscope, EKG electrodes, ultrasound and monitoring devices. In a twist on the usual pathway for medical devices — which have often been adopted and adapted by sexually-adventurous adults — Stockroom.com plans to introduce a special version to be sold to the medical profession for clinical use.
Available exclusively through Stockroom.com, the Bolero Straitjacket is made of quality garment leather with latigo straps and belts and strong, secure hardware. The chic, form-fitting, cropped styling of the jacket leaves the wearer’s breasts and midriff on proud display in the front, while buckles in the back allow it to be cinched tight.
Stockroom.com has long been known as a leader in sex toy product design and online retailing, with an internet presence since 1989. Recently the company has given a high priority to intellectual property protection through copyrights, trademarks, and, as in the case of the Bolero Straitjacket, applications with the U.S. Patent Office.
“While we are first and foremost a sex toy company, we are also innovators and are entitled to the same intellectual property protection as any other company,” Stockroom.com founder/CEO Joel Tucker points out. “We need to claim and defend our rights, and the Bolero Straitjacket is a great first venture into the patent world because it combines creative design with innovative applications across several industries.”
Discussing the company’s expanded emphasis on legal protection for its designs, company president Mike Herman said: “Stockroom.com has a leadership role as an online retailer in the sexuality and fetish field, and we are also known for our highly creative and original designs on the manufacturing side. With the rising popularity of fetish fashion in the mainstream world, it is more important than ever to protect our intellectual property to ensure it is not exploited unfairly by less meticulous marketers. The Bolero Straitjacket is a good example of why this is important. Legal protection not only safeguards our business, but also our customers, who will be assured that when they buy a toy or garment with the Stockroom label they are getting hand-crafted, quality products from a first rate design and manufacturing house, and not a cheap overseas knockoff made with inferior quality control.”
The Bolero Straitjacket retails for $465 and can be purchased at www.stockroom.com, or at the Stockroom store at 2807 W. Sunset Blvd, Los Angeles CA, 90026. Further information and photos can be found at http://www.stockroom.com/bolero and through the company’s authorized affiliates.
Online since 1989, Stockroom.com is the internet’s oldest source of high quality toys, gear and fashion for sexually adventurous adults, and is the world leader in the category. The company’s website features over 3,000 adult products, including a large selection of exclusive and proprietary adult products, fetish wear, books, furniture and many other items.
Stockroom.com promises that its customers are “always treated with respect as healthy, intelligent and sexually adventurous, consenting adults. We enjoy a close relationship with our clients and the service we provide is prompt, convenient, discreet and responsive to their needs.”
